Conditional Targets

Live today: time expiry, Pro password gates, click limits, one-time access, availability windows, and smart routing by device, country, or language.

Live now

Expiry timestamps, Pro password gates, click limits, one-time links, weekday/hour windows, and routing rules on the redirect path.

Fallback required

Conditional links keep a default destination so every visitor has a safe path when no rule matches.

Keep redirects fast

Expensive work stays off the click path. Rules should use edge-available signals, not per-click third-party calls.

Safety order

Blocked links and required safety warnings still win over paid routing customization.

Free expiry is a ceiling, not a countdown: a Free link can be given an expiry of up to 24 hours, and a Free link created without one stays live until you delete it.